city asset management
city asset management had an existing range of materials available as standalone sheets, which they required bringing together into a single, coherent brochure, available in two flavours for different audiences. with an established logo & colour palette, but no defined brand guideline or fully developed printed collateral they wanted something strong & refined, with a certain class, which would convey the quality nature of their business.
while much of their identity was already defined, we wanted to create something which was an extension of this & will be used as the basis for future materials. the brochure is now it's 4th year of use having seen a couple of minor revisions.
